Resolving the “Page with Redirect” Issue in Google Search Console: A Step-by-Step Guide

Web Design

Website page index showing https vs http for redirection.

In Google Search Console, “Page with Redirect” refers to a situation where a webpage on your site is using a redirect, which is a technique to forward users and search engines from one URL to another. This notification indicates that there might be an issue with the redirection process for a specific page. Addressing this issue ensures optimal performance in search results and provides a smooth user experience.

What Message from Google Search Console?

If you have a potential page indexing issue on your website, you will get the following email from Google Search Console:

“New reason preventing your pages from being indexed. Search Console has identified that some pages on your site are not being indexed due to the following new reason: Page with redirect. If this reason is not intentional, we recommend that you fix it in order to get affected pages indexed and appearing on Google.”

Panic, dread, and confusion might ensue. What does this message actually mean though?

Understanding Google’s Message

It means that certain page(s) on your site are not indexed because users are redirected to a different URL when attempting to access a specific page. Google will then index the final destination URL rather than the original one.

Typically, having redirected pages is a common occurrence and does not pose a threat to your website’s visibility. However, if a critical, canonical page is flagged as “Page with redirect,” it is essential to take corrective action.

Why Does This Issue Occur?

This issue occurs when Googlebot is redirected to a different page during its attempt to crawl a particular page. This status has the potential to jeopardize keyword visibility, particularly if the redirected URL is meant to be indexed and included in your sitemap.

How to Fix the Google Search Console Redirect Message

1. Identify Redirected URLs: In GSC, navigate to Index -> Pages to find pages with redirects.
2. Inspect URLs: Utilize the URL Inspection Tool for a detailed analysis.
3. Check Redirect Type: Ascertain whether you’re dealing with a 301 or 302 redirect using tools like Redirect Checker or checking the HTTP status.
4. Remove Faulty Redirects: If needed, eliminate or modify the redirects to ensure their proper configuration.

Prevent Future Redirect Issues

Verify that only essential redirects are established. Consistently monitor both your redirect configuration and the indexing status of crucial pages within Google Search Console.

When “Page with redirect” Status is Normal

It’s crucial to recognize that not all pages marked with the “Page with redirect” status necessarily require fixing. This status indicates the presence of pages on your website that you no longer wish to display to users and Googlebot because other pages are better suited for presenting their content.

Consider the following examples of redirects that contribute positively to your SEO:

Redirects during Website Migration:

An exemplary scenario for employing redirects is during a website migration, such as transitioning URLs from an unsecured HTTP protocol to the more secure HTTPS. This move is appreciated by both users and Googlebot. Redirects play a crucial role in ensuring visitors consistently reach the updated HTTPS version, and Google focuses on it for ranking purposes.

Redirects for Duplicate Content Optimization:

Content duplication is inevitable on a website, where, for instance, your homepage may have multiple URLs accessible through both homepage.com and www.homepage.com. Since Google strives to index only one version of the same content, optimizing duplicated pages becomes essential to exert control over what appears in the Google Index.
Employ redirects to address duplicate content by directing duplicate URLs to the canonical version of the content. This strategy is also effective when consolidating the content of multiple pages into one. Although Google can still discover additional URLs and request access to them from your server, redirects ensure that it only crawls and indexes the pages you prioritize.

When “Page with redirect” Status is a Problem

Two types of redirects can cause indexing problems on your site:
1. Redirects created by mistake.
2. Temporary redirects that Google considers to be permanent (301 vs 302 redirects)

Main Points to Remember:

  • Pages redirecting to other URLs are not indexed by Google.
  • The “Page with redirect” status in Google Search Console is typically harmless to your website’s visibility.
  • Issues arise with the “Page with redirect” status when:
    • It involves pages intended for visitor access.
    • Google incorrectly interprets temporary 302 redirects as permanent 301 redirects.
  • Simply eliminating problematic redirects may not ensure optimal index coverage for your website.

 

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