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The Blog
Tips & tutorials to grow your private practice
BRANDING
Crafting Identity: The Significance of Developing Your Brand Story
In the realm of private practice, establishing a strong and resonant brand identity is crucial to standing out in a competitive landscape. Beyond just a logo and color scheme, your brand's story serves as the cornerstone of your practice's personality and ethos. In...
WEB DESIGN
Why WordPress Wins Over Squarespace or Wix for Therapist Websites
WordPress, Squarespace, and Wix are all popular website builders, but each platform has its own advantages and disadvantages. It ultimately depends on the specific needs and preferences of the user. That being said, here are some reasons why WordPress might be a...
MARKETING
Recession-Proof Your Marketing
When I speak with private practice owners, many are only focusing on one area of marketing. That is a risky approach. Diversify Your Private Practice Marketing If you have one marketing channel upon which you depend for referrals and that channel stops being...
